Experience Guaranteed.
Experience
Guaranteed.
What you see, is what you get. We never pitch a
senior team you’ll never meet again. Our Partners
deliver Our Program. It’s in the contract.
What you see, is what you get. We never pitch a senior team you’ll never meet again. Our Partners
deliver Our Program. It’s in the contract.



Ben Cleaver
Founder & Strategy Partner
Driven by a desire to help brands work out what they stand for and how to make that belief stick.
Formerly Managing Director of a New York–based brand consultancy, Ben has partnered with global organisations including Mondelez, Mars, Shell, AB InBev, Adidas, ViacomCBS, Unilever and Coca-Cola to redefine, reinvigorate and build brands from the ground up.
Ben believes a brand isn’t something you declare it’s something people choose to believe in. His work goes beyond words and frameworks, partnering closely with teams to move organisations from understanding, to belief, to true ownership of the strategy.
At BigSmall, Ben leads with clarity, warmth and an instinct for what genuinely unites people.
Driven by a desire to help brands work out what they stand for and how to make that belief stick.
Formerly Managing Director of a New York–based brand consultancy, Ben has partnered with global organisations including Mondelez, Mars, Shell, AB InBev, Adidas, ViacomCBS, Unilever and Coca-Cola to redefine, reinvigorate and build brands from the ground up.



Lucy Taylor
Partner, Business & Brand
A rare mix of momentum-builder and culture-shaper.
Most recently Lucy was Chief Growth Officer at MullenLowe, where she led the group’s growth strategy and secured major wins including Co-op, Bayer, Bupa, Ferrero, NHS and New Balance. Twice named one of Campaign’s Top 5 New Business Chiefs, she is known for balancing tenacity, focus and hard graft with humanity.
Lucy believes the strongest brands are built from the inside out. She reads teams instinctively, challenges when needed, and creates the conditions for high-performing, generous cultures to thrive so progress feels inevitable, not exhausting. Expect optimism, momentum and a laugh you can hear three rooms away.
At BigSmall, Lucy helps businesses make confident decisions, build belief and turn ambition into action.
A rare mix of momentum-builder and culture-shaper.
Most recently Lucy was Chief Growth Officer at MullenLowe, where she led the group’s growth strategy and secured major wins including Co-op, Bayer, Bupa, Ferrero, NHS and New Balance. Twice named one of Campaign’s Top 5 New Business Chiefs, she is known for balancing tenacity, focus and hard graft with humanity.



Tom Evans
Founder & Creative Partner
An enviable talent for making brands impossible to ignore.
His restless and brilliant mind has created and directed work for some of the world’s most recognisable brands, including Audi; creating the Audi R8 V10 commercial voted “the best car ad ever.” Additionally he helped to define mobile phone company giffgaff, designed Team Sky & British Cycling’s first ever kit, created his own alpine ski brand and made numerous TV shows and documentaries.
Tom brings a wide-angle view to brand building; blending craft, culture and instinct to create work that cuts through and connects with people emotionally. He believes the best ideas are simple, brave and beautifully made.
An enviable talent for making brands impossible to ignore.
His restless and brilliant mind has created and directed work for some of the world’s most recognisable brands, including Audi; creating the Audi R8 V10 commercial voted “the best car ad ever.” Additionally he helped to define mobile phone company giffgaff, designed Team Sky & British Cycling’s first ever kit, created his own alpine ski brand and made numerous TV shows and documentaries.
Brains Trust.
Inspired by the way Pixar work, we formed the Brains Trust
to bring together an eclectic group of future-facing thinkers
and makers. Likeminded leaders focusing solely on what they
do best and what they’re most passionate about.
Everyone you need, nobody you don't.
Inspired by the way Pixar work, we formed the Brains Trust to bring together an eclectic group of future-facing thinkers and makers. Likeminded leaders focusing solely on what they do best and what they’re most passionate about. Everyone you need, nobody you don't.

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist

Cultural Trends Specialist